Data backup: an underappreciated key to a company’s survival

For many organizations, data backups are not treated as something that may ultimately determine the survivability of the company. Avoid making this mistake, listen to W. Curtis Preston’s (a.k.a. “Mr Backup”) sobering stories of businesses destroyed in a single day due to poor data resiliency practices and how the 3-2-1 backup rule can help fend out off the fallout of ransomware and other catastrophic events.